Facebook's Group Video Feature

Requirements Clarification & Assessment

1. Objective Alignment:

   • Business Goals: Identify if the primary goal is to increase user engagement, retention, or ad revenue.
   • User Interaction: Determine if the feature allows interaction among non-friends, fostering broader community engagement.
   • Feature Specifications: Understand the functionalities—like, comment, share capabilities—and any limitations on watch party duration.
   • Target Audience: Define who the primary users are—demographics, interests, etc.

2. Market Analysis:

   • Competitive Landscape: Analyze similar features on platforms like Netflix and Amazon Prime to gauge market trends and user interest.
   • User Demand: Conduct surveys or focus groups to assess user interest and potential usage scenarios.

3. Technical Feasibility:

   • Integration: Evaluate how the feature integrates with existing Facebook infrastructure and other Meta services.
   • Scalability: Assess the system's ability to handle increased data load and user interactions.

4. Monetization Potential:

   • Revenue Streams: Explore potential monetization avenues, such as ad placements during watch parties or premium features.