Peak Time Bonus

Requirements Clarification & Assessment

Clarifying Questions:

1. Objective:
   • What is the primary business goal? Is it to increase customer satisfaction, reduce delivery times, or boost order volume?
2. Current Situation:
   • What is the current pay structure for delivery drivers?
   • What are the peak hours defined as? Are they consistent across all regions?
3. Target Audience:
   • Are we targeting all drivers or a specific segment (e.g., new vs. experienced drivers)?
4. Market Specifics:
   • Is this initiative planned across all markets or specific ones?
   • What are the current customer satisfaction metrics and order fulfillment rates?

Assumptions:

1. Incentive Structure:
   • The bonus is fully allocated to the delivery drivers.
2. Order Dynamics:
   • Peak hours are defined by high order volume, not necessarily traffic peaks.
3. Problem Focus:
   • The primary issue is high order volume during peak hours, not necessarily the distance of deliveries.
4. Test Conditions:
   • The test will be conducted over a two-week period, avoiding holidays to ensure consistency.

Stakeholders:

1. Drivers:
   • Incentives could potentially increase the number of drivers available during peak hours.
2. Customers:
   • Improved delivery times and service quality during peak hours.
3. Restaurants:
   • Increased order volume might affect restaurant operations and order preparation times.

Metrics for Success:

1. Primary Metrics:
   • Average daily order volume during peak hours.
   • Customer satisfaction scores.
2. Secondary Metrics:
   • Average delivery time.
   • Average order value and tip amount.
   • Driver retention and engagement rates.