Hello, I am bugfree Assistant. Feel free to ask me for any question related to this problem
Requirements Clarification & Assessment
Objective:
Clarify the primary goal of the promotion. Is it intended to increase new user sign-ups, boost retention of existing users, or enhance overall revenue?
Determine if the promotion is targeted at specific user segments (e.g., new users, churned users).
Scope:
Identify the geographical regions or cities where the promotion will be applied. Is it nationwide or limited to specific markets?
Understand if the discount applies to all ride categories (economy, premium) or specific ones.
Duration:
Define the time frame for the promotion. Is it a one-time offer, or will it be available for a set period?
Implementation Details:
Determine how the discount will be communicated and applied (e.g., app notification, email, automatic application).
Clarify if the discount is opt-in or automatically applied to eligible rides.
Metrics for Success:
Establish key performance indicators (KPIs) to evaluate the promotion's effectiveness, such as retention rates, revenue per user, and ride frequency.
Constraints:
Identify any limitations, such as budget constraints for the promotion or potential impacts on driver availability.