Data Interview Question

Search Engine Performance

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Requirements Clarification & Assessment

  1. Objective of the New Search Engine:

    • Understand the primary goal: Is it to enhance user satisfaction, increase ad revenue, or improve search speed?
    • Identify any specific features or improvements the new engine aims to introduce.

  2. Target Audience:

    • Determine whether the search engine is designed for a specific user demographic or is intended for general use.
    • Assess whether there are language or regional considerations.

  3. Operational Scope:

    • Clarify the geographical regions where the new engine will be tested.
    • Determine if the new engine is designed to handle increased traffic or specific types of queries.

  4. Technical Specifications:

    • Assess the readiness of the new engine for integration into a test environment.
    • Understand the technical requirements for running A/B tests, including infrastructure and data collection capabilities.

  5. Success Criteria:

    • Define what constitutes success for the new engine: improved CTR, reduced session abandonment, or other metrics.
    • Determine the minimum detectable effect (MDE) for key metrics to ensure statistical significance in testing.