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Data Interview Question

Forecast Subsequent Purchase

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Requirements Clarification & Assessment

To effectively forecast the next item a new basket will contain, it's crucial to understand the following aspects:

  1. Data Availability:

    • Historical Purchase Data: Ensure access to a comprehensive dataset of past purchases, including user IDs, transaction timestamps, and items purchased.
    • User Profiles: Information on user demographics or preferences can enhance prediction accuracy.
  2. Objective:

    • Accuracy vs. Speed: Determine if the focus is on highly accurate predictions or rapid, real-time recommendations.
    • Type of Items: Are we predicting a specific category of items or any item the user might purchase?
  3. Constraints:

    • Scalability: Consider the volume of data and the computational resources required.
    • Privacy: Ensure compliance with data privacy regulations when using user data.
  4. Evaluation Metrics:

    • Define what success looks like. Possible metrics include precision, recall, F1-score, or a business metric like increased sales or customer satisfaction.