Maximizing Black Friday Sales Impact

Requirements Clarification & Assessment

1. Objective Clarification:

   • The primary goal is to maximize profit during Black Friday by selecting the most profitable products to discount.
   • Determine if the focus is on maximizing revenue, clearing out stock, or both.
   • Clarify if the profit includes fulfillment fees, profit margins, or both.

2. Scope Definition:

   • Identify if the focus is solely on Fulfillment by Amazon (FBA) products or if it includes third-party items.
   • Determine if there is a limit on the number of products that can be put on sale.
   • Clarify if advertising data can be used to inform decisions.

3. Data Requirements:

   • Access to historical sales data, including price, sales volume, and discount rates.
   • Information on profit margins, price elasticity, and consumer demand trends.
   • Competitor pricing and promotional strategies during Black Friday.

4. Constraints and Limitations:

   • Consider logistical constraints, such as inventory levels and storage capacity.
   • Understand any restrictions on discount levels or promotional activities.