Data Interview Question

User Engagement Metrics

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Requirements Clarification & Assessment

  1. Objective Understanding:

    • Determine the primary goal of tracking KPIs after a user follows a new page.
    • Identify if the focus is on enhancing user engagement, optimizing content delivery, or improving user retention.

  2. Scope Definition:

    • Clarify the specific user actions or behaviors that need monitoring post-follow.
    • Establish the time frame for tracking these metrics (short-term vs. long-term).

  3. Data Sources Identification:

    • Identify the platforms or systems where user interactions with the page are logged.
    • Determine the availability and accessibility of data required for KPI measurement.

  4. Stakeholder Alignment:

    • Engage with stakeholders to align on the objectives and expected outcomes from monitoring these KPIs.
    • Understand any existing systems or processes that need integration with the new KPIs.