User Engagement Metrics

Requirements Clarification & Assessment

1. Objective Understanding:

   • Determine the primary goal of tracking KPIs after a user follows a new page.
   • Identify if the focus is on enhancing user engagement, optimizing content delivery, or improving user retention.

2. Scope Definition:

   • Clarify the specific user actions or behaviors that need monitoring post-follow.
   • Establish the time frame for tracking these metrics (short-term vs. long-term).

3. Data Sources Identification:

   • Identify the platforms or systems where user interactions with the page are logged.
   • Determine the availability and accessibility of data required for KPI measurement.

4. Stakeholder Alignment:

   • Engage with stakeholders to align on the objectives and expected outcomes from monitoring these KPIs.
   • Understand any existing systems or processes that need integration with the new KPIs.